Case Study

EPA4Health

A business delivering expert-led end-point assessments (EPA) for apprentices in the health and science sectors.

Transparent

Proactive

Results-Driven

Overview

“The whole team at Invoke just ‘got it’. They understood what we needed, delivered it quickly, and without any of the usual hassle. If you’re looking for a team that’s straight-talking and delivers, these are your people.”

– Michelle Whitehead, Head of EPA, EPA4Health

Background:

EPA4Health delivers expert-led end-point assessments (EPA) for apprentices in the health and science sectors. Their mission is to ensure every apprentice reaches their full potential through fair, transparent, and reliable assessment services.

The Challenge:

EPA4Health needed a professional, trustworthy online presence that accurately reflected the quality of their work. They had previously worked with another web designer, but the result was poor – broken links, non-functional calls-to-action, and a design that didn’t align with their standards or vision.

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Results

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Solution

We began with a full brand refresh, producing a new set of brand guidelines, brochures, business stationery, and marketing collateral.

Working closely with the EPA4Health team, we designed a website visual mockup and refined it through collaborative feedback. Once approved, we built a fully responsive, SEO-optimised WordPress website that clearly communicates their offering, builds credibility, and improves discoverability online.

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Google Search Console showing website "raw2k.co.uk" performance data: 1.08M clicks, 23.9M impressions.
RAW2K website displayed on laptop, tablet, and phone. "Online Car & Salvage Vehicle Auctions" shown. Vehicle listings visible

“I’ve worked with other providers in the past, and it was frustrating. With Invoke Media, it was the complete opposite – responsive, professional, and they made the process simple. The explainer videos were a lovely touch and made everything easier to understand.

Michelle Whitehead, Head of EPA Services, EPA4Health

Industries

As a marketing agency, we don’t pigeon hole ourselves into specific industries. We believe variety is the spice of life, and being able to market businesses in multiple industries provides insight and creativity that can be applied to different markets.

That being said, we do have a proven track record of marketing success worth shouting about in the following key industries.

Two business people review a laptop at a glass desk. "For Small Business" overlay.
Startup team brainstorming on whiteboard; "For Startups" text overlay.
Recruiter at desk with laptop, keyboard, and monitor displaying a LinkedIn profile. "Invoke Media" recruitment.
Dentist examining patient's teeth with tools. "For Healthcare" text overlay.
For Financial Services" text overlay on a globe and credit card, representing global financial marketing.
Two soldiers in camouflage in a forest, representing "public sector" marketing.

WHAT WE DO

Our Marketing Services

As a trusted marketing agency we provide a full suite of marketing services to boost awareness of your business, generate leads, win you more customers and maximise your profit.

Strategy

Expert, accountable, strategic marketing guidance that acts as the roadmap to your organisation’s success.

SEO

Get to the top of Google with effective campaigns that deliver organic growth to your business.

Paid Social

Target customers at a granular level with highly engaging ads that deliver leads and generate revenue.

Pay-Per-Click

Drive highly relevant traffic to your website with paid advertisements that get clicks and conversions.

Content Creation

Whether it be exquisite copy, a 4k video or high-quality imagery, we provide content that converts.

Branding & Design

High quality-branding and design that represents your business and speaks to your customers.

Email & Automation

Automated lead nurturing campaigns that educate and inform, as well as convert and retain your customers.

Website Design

Customer-first websites that attract, engage and reassure your audience. Built with marketing in mind.

Some of the people we work with to deliver exceptional marketing…

 
 

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