Case Study
The Santé Group
A leading provider of health & life insurance, employee wellness and benefits.
Transparent
Proactive
Results-Driven
Overview
“We’ve seen a clear return since working with Invoke. More enquiries, better brand visibility, and real commercial value. They don’t just talk a good game, they deliver.”
– Paul Nugent, CEO, The Santé Group
Background:
The Santé Group is a leading private healthcare insurance broker, and employee wellness business, providing tailored health cover solutions and wellness strategies for individuals and businesses across the UK.
The Challenge:
The Santé Group wanted to modernise their marketing approach, aligning their digital presence with their highly regarded internal customer service. They needed to build brand trust and equity in a highly regulated environment, requiring strict compliance with FCA and healthcare industry standards.
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Results
Solution
Starting in April 2021, Invoke Media delivered a comprehensive marketing strategy that included lead generation, social media management, LinkedIn marketing, and marketing consultancy. Graphic design was provided in partnership with Pink Dog.
We worked closely with Santé Group’s Head of Compliance, independent insurance consultants, Operations Director, and Chief Technical Officer to ensure all campaigns met strict regulatory requirements.
Together, we built a highly successful, reliable, and robust digital-led lead generation and nurture process that enhanced brand credibility while driving tangible results.
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“Invoke Media have been instrumental in transforming our digital marketing approach. They understood the need for compliance and built a highly successful lead generation and nurture process that truly reflects the quality of our service. Their professionalism, expertise, and collaborative approach have been outstanding.“
– Paul Nugent, CEO, The Santé Group
Industries
As a marketing agency, we don’t pigeon hole ourselves into specific industries. We believe variety is the spice of life, and being able to market businesses in multiple industries provides insight and creativity that can be applied to different markets.
That being said, we do have a proven track record of marketing success worth shouting about in the following key industries.
Some of the people we work with to deliver exceptional marketing…
