White-Label Case Study

Fusion Software Consultancy

Find out how Invoke Media helped Fusion Software Consulting tap into new revenue streams and generate between £600-£1,200 per month extra from existing clients.

Boost Revenue & Client Retention

Protected by NDA and Non-Solicitation

No Additional Overheads or Risk

Overview

Thousands of Pounds in Additional Monthly Recurring Revenue… Without Lifting a Finger

Background: Fusion Software Consulting specialise in custom software development for SMEs. They wanted to add digital marketing to their service mix without hiring in-house specialists.

The Challenge: Fusion had strong client relationships through their development work but lacked the expertise to deliver SEO, PPC, and Paid Social Media Ads. They wanted a trusted UK partner to deliver under their brand, while keeping full control of client relationships.

Book a Call

Book a 30-minute Zoom call with our director to learn more. No sales, no pressure and no time wasting. Just all the information you need to make a well-informed and educated decision for your business. We’ll even buy you a free coffee! Just let us know where to send your e-voucher.


Results

Clients

Six clients onboarded under Fusion’s brand.

Revenue

Each client generating £600–£1,200/month additional profit for Fusion.

Client Satisfaction

Fusion strengthened client retention by offering a broader service mix.

Risk

No additional risk such as new hires, overhead or technical work to be conducted.

Find Out More

Solution

Invoke Media provides fully white-labelled SEO, PPC, and Paid Social services for six of Fusion’s clients. Fusion remains the central point of contact, while we handled delivery, reporting, and optimisation behind the scenes.

  • Reputation and Business Security.

    Non-solicitation agreement and zero direct client contact. Non-branded generic gmail accounts to access Google services.

  • Communication
    Weekly email digests + monthly reports with Loom videos + project management tool access to keep them in the loop. Plus an open line of communication between our teams.

  • Multiple Fixed Price Services
    SEO, PPC and Paid Social Media Ads provided for fixed prices, allowing Fusion to add its markup.

Book a call with Jack (our director) to learn more. There’s no hard-sell, pushy tactics or pressure. Just all the information you need to make a well-informed and educated decision.

iMac displaying "Excellence in Software Development" on screen. Shows coding and development team.

“Partnering with Invoke Media has been a game-changer for us. We’ve been able to expand our services, add recurring revenue, and keep our clients happy without taking on new staff.”

– Dan Cooper, Director, Fusion Software Consulting

Website displayed on laptop, tablet, and phone, showcasing "Online ticket sales made easy.

Benefits

Benefits of white-labelling our services.

By adding white-label marketing services like SEO, Google Ads, or Paid Social to your offering, you can increase revenue and retention without the overhead of hiring.

  • Boost your revenue & client retention with new services under your brand.
  • Access expertise without overhead – we can help with pitches, audits, reviews.
  • Easy, fixed pricing so you can add markup and keep the margin.
  • Zero direct client contact – strict non-solicitation & NDA in place.
  • Always in the loop – project portal + weekly digest + monthly Loom report.
  • Bespoke sales collateral in your brand to win and onboard clients.

Who This Is For?

If you are a professional services business looking for ways to maximise the profit and potential of your existing client base, this could be for you.

This white-label service is perfect for:

  • Developers who lack the capacity or background to execute marketing services.

  • Business Centres wanting to add additional services to their portfolio.

  • Graphic Designers who want to focus on being creative.

  • Marketers and Agencies who need more capacity or to plug a skills gap.

  • Businesses who provide high-quality services to other businesses and want to increase their revenue.

If discretion is not an issue, and you would prefer to work as a co-branded partnership, then you should take a look HERE.

Want to find out more? Book a call with our director (Jack) to find out more.

Nugent Sante website mockup on desktop, tablet, and phone. "Your Health In Our Hands" health insurance solutions shown.
Santé Group" website displayed on a desktop monitor. Health insurance advice, employee benefits, and "Nugent Santé" are highl
Team brainstorming "CTA" on glass board with red marker. Business strategy planning session.

Which Clients Will Benefit?

You know your clients better than anyone, so the below is just a guide.

  • Local Businesses with high-demand and profit margins.

  • National or International Businesses wanting to make sure their SEO agency is performing.

  • E-Commerce websites with high-value products or in high-demand industries.

  • Professional Services businesses such as legal, claims, financial services, recruitment etc.

In order to ensure you can charge sufficient markup and protect your reputation with existing clients, proper selection is essential. We can help you choose which clients would most benefit from what we offer, and work with you to tailor your approach.

WHAT WE DO

Our Marketing Services

As a trusted marketing agency we provide a full suite of marketing services to boost awareness of your business, generate leads, win you more customers and maximise your profit.

Strategy

Expert, accountable, strategic marketing guidance that acts as the roadmap to your organisation’s success.

SEO

Get to the top of Google with effective campaigns that deliver organic growth to your business.

Paid Social

Target customers at a granular level with highly engaging ads that deliver leads and generate revenue.

Pay-Per-Click

Drive highly relevant traffic to your website with paid advertisements that get clicks and conversions.

Content Creation

Whether it be exquisite copy, a 4k video or high-quality imagery, we provide content that converts.

Branding & Design

High quality-branding and design that represents your business and speaks to your customers.

Email & Automation

Automated lead nurturing campaigns that educate and inform, as well as convert and retain your customers.

Website Design

Customer-first websites that attract, engage and reassure your audience. Built with marketing in mind.

Why Choose Us?

We’re probably one of the only ones to land in your inbox that aren’t from another continent. We can deliver the goods and are good to work with.

Reasons why you should partner with us:

Established

We’ve been running for 15 years and incorporated for nearly 13. We work with everyone from the British Army down to your local dentist. We’re no fly by night operation.

Previous Experience

We’ve worked with a number of similar businesses in this capacity and yielded great results. It works for us, it works for them, and crucially it works for their clients. It’s a win-win-win situation.

UK Based

We’re not run from a sweat shop in Bangladesh. We’re based in Preston & Manchester (so we still have the funny accents). Some of our team work remote, but we’re a fully British team with a physical footprint.

Verifiable Results

We can show you the results we’ve achieved. Not just words on a page, but actual real stats from third-party platforms. We can also put you in touch with people we’ve worked with prior (by consent).

Accountable

Accountability is at the core of what we do. Aside from providing you with access to the project management tool and monthly reporting, we’re members of several bodies. We are registered with the ICO, members of the British Chambers of Commerce, our director is MCIM and a CIM mentor and we’re a Google Partner.

We Give a Sh*t

We’re a small business just like you. We understand the impact of bad decisions and people trying to screw you over. We know it isn’t just business, it impacts real lives. That’s why we’ll always do what’s right by you and your customer, not just us.

Need a little more love before jumping on a call? Check out our credentials to see we are the real deal (click on link):

Companies House / ICO / CIM / Chamber of Commerce / Federation of Small Businesses / Business Insurance / Google

Some of the people we work with to deliver exceptional marketing…

 
 

Frequently Asked Questions

Got questions? We’ve got answers.

We get it – services like this and businesses like ours can sound too good to be true. That’s why we’ve answered the most common questions below, so you know exactly what to expect before running your audit.

No. We’re a UK-based agency, established for 13 years, with a physical office footprint and long-standing national clients (from the British Army to local SMEs). Some of our team work remotely—but we are rooted here, reputable, and fully accountable.

Absolutely not. Every agreement includes a strict non-solicitation clause. We never approach your clients directly unless you ask, and even then, you’re copied into all communications.

Not at all. For white-label partners, we are invisible—using non-branded logins and leaving no footprint. For co-branded partnerships, we align with your positioning, so your client sees a unified team.

We’ve been established for 13 years, with clients ranging from national organisations like the British Army to local SMEs. Our partnerships are built on discretion and trust—we only succeed if you do. Every agreement includes a non-solicitation clause, and we’ve already proven the model with 5 white-label partners and 3 co-branded partners.

Marketing isn’t magic—but we’re upfront about timelines and expectations. That’s why we work on 3-month terms as standard: it gives campaigns time to build momentum while keeping you in control. You’ll always see exactly what we’re doing in the weekly digest, monthly Loom, and shared project portal.

No. We leave no digital footprint. We use non-branded accounts (e.g. Gmail logins for Google Ads, GA4, GSC) and never contact your client directly. You stay the single point of contact.

Our role is to make you look stronger, not weaker. In co-branded partnerships we align with your positioning, keep you as lead, and only step in on client calls if you want us there.

No—it’s partnership. Unlike faceless offshore providers, we’re a UK-based, established agency with a physical footprint and reputation to protect. Outsourcing is transactional. What we offer is collaborative, long-term, and built on protecting your relationships.

You buy at a fixed price and set your own margin. Most partners add £600–£1,200 profit per client, per month. You control what the client is charged, and you keep the difference.

No. We’re selective. At present we work with just 8 partners in total (5 white-label, 3 co-branded). We’re not a volume reseller or ‘churn-and-burn’ setup—we’d rather have a handful of strong partnerships than dozens of weak ones.

We’ve got you covered. We provide sales collateral, case studies, proposal templates, and can even support you in pitches. You don’t need to be the expert—that’s our role.